Often called second generation web applications or Web 2.0.
Social media is primarily online communities with shared interests meeting to exchange content and views.
Some of the more popular social media examples are:
- Picture and video sharing – Flickr and YouTube.
- Social networking – MySpace, Facebook and Twitter.
- Professional networking – Linkedin.
- Wikis - Wikipedia.
- Collaboration - Delicious and StumbledUpon.
- Blogs - personal and company blogs.
With social media sites, adding content typically requires you to register your details. However no registration is required on most sites if you just want to view. The whole essence of social media however is to be both a provider and consumer of information.
Social media web sites are very popular with businesses as new routes to market to build and promoting their brands.
Tags: Blog, Business marketing